A Good Dent

October 7th, 2011 by Kurtis

This was an interesting week. It started strong with plenty of objectives and goals (both personal and business). I think we managed to get a lot accomplished but after 120 hours of possible problem solving time it seems the effort amounted to a simple dent in the goals — a good dent but much remains. There are experts out there to help with time management and prioritizing. I wonder if they really understand how hard it is to be a creative person with a desire to “blow-up” systems and methods that can limit exceptional solutions? My point — you can never guarantee to put yourself in a time, place or frame of mind that allows for great ideas and thoughtful approaches. Inspiration has its own track. I say all this because I have to make a living as a small business owner and Creative Director but I also have a passion for improving what is close to my heart. So I fell behind this week on the inspiration front. I’m also behind on my logistics for the surf marathon. My goal is to work on planning and eventually sharing opportunities over the weekend.

BTW – I can’t even get in the water as much as I would like. The video link is kinda funny. I joke about training because I know my decisions between work and fundraising will usually fall back on work and making a living. I snuck out for a four mile run and twenty minute surf this morning. Heather tried to capture the beach conditions and the waves. Pretty lame effort on my part but at least I’m trying to prepare.

There has been wonderful response to the Marathon Surfer concept. More than forty individuals and business sponsors have jumped in with cash or trade. Hard cash is at $3400! Let’s keep it going.
Next post will be Sunday evening.

I will be at the Epic Surf Contest tomorrow. Jacksonville Beach Pier 9:00a.m.

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Media rant

October 5th, 2011 by Kurtis

What happened to our media? Over the past decade news increasingly gets presented with a harder “edge” or greater sensational slant. Not that this approach has just come upon the world of communication but now it is getting silly. I grew up in a time from the 60’s through the 80’s (before the BS social media nightmare) when you could always pick out the “spin” presented by our news orgs. It was a time when you understood “grabbing headlines” strictly tied the reporter and communication outlet to the story. Today, it’s easier to present spin, grab attention and influence people without serious recourse.
So I grabbed this story from the LA Times. I think there is an honest attempt to share an angle with the audience but “C’mon Girl”. We are better than this. Get to the real stuff. Share the real stories!!! This is a reporter that is bored and wants to attract attention.

http://www.latimes.com/health/boostershots/la-heb-breast-cancer-awareness-pink-20111005,0,4718551.story

A Message

October 3rd, 2011 by Kurtis

This marathon surf record is not about me.
I think close family and friends already understand.
We live in a world where often our voice gets lost with honest purpose because stronger (bizarre reasons) force people to pay attention to the dramatic. After six years committed to raising money for critical Bench Top Breast Cancer Research through Mayo Clinic and running my ass off for local breast cancer care it finally makes sense that I surf 26.2 hours straight to help Finish Breast Cancer.
I want to ask you to put my grand-standing aside and realize my simple purpose. Mayo will solve this terrible disease and we are the force behind their work. I have witnessed incredible success stories. I have spoken with countless survivors that live with a heart greater than normal comprehension.

It’s beyond a surf marathon record. This message is about love and letting go of fear. Stay tuned for more honesty as we get closer to the FINISH.

October is here

October 3rd, 2011 by Kurtis

Wouldn’t you know the air temps in Jacksonville take a dramatic Fall dive the first week in October. Looking at the surf models we are also facing a really powerful Northeaster shaping up for the upcoming October 8th weekend. So why shouldn’t I question the logic of breaking a world record surfing marathon at the end of the month? It’s cool. I’m ok. This post was not intended to talk my way out of the attempt — it’s a reason to be encouraged.
Since we launched the idea to break a surfing marathon record and raise money for 26.2 with Donna I have been “blown away” by the people and business helping out and stepping up.
• Sixteen “Big Kahuna” sponsors at $500 in cash or trade (mostly media trade).
• Twenty “Sole Surfers” and “Nose Rider” sponsors
We have collected over $3000 in cash and stand at $5000 with trade. That’s amazing work in less than three weeks. If we can produce at least that same fundraising energy over the next three weeks I know we will reach my goal of $10,000 in cash to the 26.2 with Donna National Marathon to Finish Breast Cancer.
Props to Skip Smith for taking care of my surfboard.
If you are in Jacksonville Beach this weekend don’t miss the Epic Surf Contest, Saturday 9am. They invited me to the beach to present the world record surfing marathon attempt to their competitors and audience. Stay in touch. Thanks for your time and support.

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Powerful

September 29th, 2011 by Kurtis

This was shared in an email sent this morning.
Definately lifted me up.
Thank you Greg.

Said a prayer for you after reading this passage in my devotional this a.m.

For this reason I bow my knees before the Father, from whom every family in heaven and on earth is named, that according to the riches of his glory he may grant you to be strengthened with power through his Spirit in your inner being, so that Christ may dwell in your hearts through faith—that you, being rooted and grounded in love, may have strength to comprehend with all the saints what is the breadth and length and height and depth, and to know the love of Christ that surpasses knowledge, that you may be filled with all the fullness of God. Now to him who is able to do far more abundantly than all that we ask or think, according to the power at work within us, to him be glory in the church and in Christ Jesus throughout all generations, forever and ever. Amen.

You can do it!

Suck It Up

September 27th, 2011 by Support Team

Hey Friends,
If you live in the North Florida area and know a little about our Jacksonville Jaguars there is an outstanding former Jag that has a morning radio show (among other post football accomplishments including author). He is the epitome of what we are doing with 26.2 Surf for Donna. His message through books, speaking engagements and the radio show is captured in three words — Suck It Up!

I have been a fan of Tom McManus since he played linebacker for the Jags in the late 90’s. Tom has invited me to talk with his audience tomorrow morning at 7:30. I’m stoked about his passion for life and honored that we can share the Surf Marathon record I’m attempting late October.

Tune into am930 tomorrow at 7:30am. Should be packed with info.

If you have a moment below is a link to a preparation video that has some interesting background narrative from me regarding this challenge.

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Kurtis Goes for the Record!

September 23rd, 2011 by Support Team

Fluid Surfboards Email Newsletter (September 23, 2011)

Local hero Kurtis Loftus is at it again. Raising breast cancer awareness, and money for the 26.2 with Donna, Kurtis paddles out at the Jax Beach pier to take the Guinness World Record for longest surf session by surfing 26.2 straight hours.

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26 hours, 147 waves, a new world record for Jacksonville Beach man to beat

September 22nd, 2011 by Support Team

Jacksonville.com by Mark Woods (September 22, 2011)

Back in journalism school, we were taught not to refer to anything as a “new” record. The new was redundant. If someone broke a record, the mark was new. Period.

But the record that Jacksonville Beach’s Kurtis Loftus will attempt to break on Oct. 28 — the one held by Bill Laity of Huntington Beach, Calif. — is relatively new. A year ago, it didn’t exist.

In Wednesday’s column, I wrote about Loftus planning his attempt. Here’s a little background on the record he’s trying to break.

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Jacksonville Beach surfer to attempt serendipitous record for 26.2

September 21st, 2011 by Support Team

Jacksonville.com by Mark Woods (September 21, 2011)

Kurtis Loftus was sitting in the barber’s chair, getting his hair cut when a story came on the television about someone setting a world record.

Loftus, a Jacksonville Beach artist, doesn’t remember exactly what record was set, just that it raised a couple of questions for him.

What’s the longest anyone has ever surfed? And could he break that record and raise money for one of his favorite causes, 26.2 With Donna, the National Marathon to Finish Breast Cancer?

When Loftus got home, he got on the computer and found the answer to the first question.

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26.2 with donna — Celebrate The Finish 2012

September 21st, 2011 by Kurtis

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